Ad Coop Progress Update 2

Hi Guys

It's time for another update on our coop progress. Here is where we are with the numbers since we started.

PPC

PPC 1335 clicks, 208 optin's to main list, 215 leads

I have not been happy with this conversion rate and have been busy tweaking things over the week. This first week our lead conversion costs have been running around the $5 mark which is within normal paremters but I want more bang for our buck! I made some further adjustments and this is yesterday's stats

PPC 213 clicks, 47 optin's to main list, 43 leads

Much better and with a lead conversion cost of $2 I am much happier and will continue to test this through the week (even during the convention!).

Mike G Ad

This is still in the queue to start so no update as yet.

Get Response

Only 20 of the 2000 have come through so far but this is normal for GR power leads. These will give us a steady stream of traffic though the month.

Articles and Blog

We have our first 7 articles posted on the directories and our blog. Over time this will create free traffic for our coop so I will just continue to keep up the daily progress here. Now we have some content on the main blog I will start including a link to this in my relationship emails.

Next Steps

I plan to have another solo ad placed this week. Now I have tweaked PPC we will start to use another system similar to this. As all these ads start to kick in you will see an upsurge in leads so make sure you follow up effectively!

If we have any shortfall in funds to pay for these ads I will put my own money in to make up the short fall. As it stands I have put $150 (10% of the coop fund) of my money to one side to off set the initial conversion rates of PPC.

To Your Success!

John O'Driscoll
Ad Coop Adminsitrator
UK Leadership Team
To 10 Global Recruiter